Reflections On The Source Of Aimee Semple McPhersons Voice

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Aimee

Reflections on the

McPherson’s

Semple

Edith L. Blumhofer

21

Source

of Voice

On New Year’s

Day

in

1925,

the Grand Prize in the Tournament of Roses went to Aimee

Semple

McPherson and

Angelus Temple

for a float

reported

to be the costliest ever entered in the

pageant.

fifteen mounted

outriders,

the

$4,000

floral

replica

of

McPherson’s Los

Angeles ministry hub,

was viewed

more than

500,000 people lining

the

parade

route.

Meanwhile,

a few miles

away,

McPherson and

nearly

ten thousand

Accompanied by Angelus Temple, by

celebrated the

Temple’s

second

Seventy years ago,

loyal

followers anniversary

with

energy-packed and an enormous cake

replica

of

was at the

height

of

day-long

services at

Angelus Temple

the

Temple made,

McPherson

proudly pointed 1 out, entirely

of Bible ingredients (wheat, figs, raisins, milk, etc.).’

Aimee

Semple

McPherson

her

career, just

as much a

celebrity

in the world of

popular Protestantism as

sports

and

Hollywood

stars were in theirs.

My

recent biography

of Aimee

Semple

McPherson

institutions that

gave

it form.

My

work on McPherson led me to

categories

for

explaining

popular religion.

less Pentecostal

time,

McPherson remained outside from the dim

past

of camp meetings

own because

of

gender.

explores

her

appeal

and the

be taken

seriously.

For a

long

female

conclude that

gender

is not a particularly

helpful category

in accounting for McPherson’s

public appeal.

Put more

broadly,

I

propose

that McPherson’s life

questions assumptions

about the

adequacy

of

gender

the

meaning

of women’s

experience

of American

Christianity.

Since the

1970s,

Aimee

Semple

McPherson has

gradually

been noticed in the

academy-an

arena that has often disdained the heroes of

In the

past,

the condescension of scholars has often made it difficult to entertain the

thought

that Pentecostalism-much

evangelists-should

the

pale

of

respectability,

an artifact

and sawdust trail revivalism whose memory

carried a hint of

notoriety.

But McPherson has come into her

She seems made to order for scholars interested in the roles of women in American

Christianity-a preacher

with enormous

popular appeal;

the founder of a denomination; an

editor,

social

worker, pioneer

broadcaster and

author;

a

woman who

(in

a Protestant context that frowned on divorce)

rose to

leadership,

raised her children on her own and turned her life into an American success

story.

In general, scholars assume that McPherson was a trailblazer for women in

ministry. McPherson, then,

twice-divorced

Semple

Publishing Company, 1993).

‘ The references to McPherson’s

story are all drawn from my biography, Aimee

}VlcPherson: E’verybody’s Sister

(Grand Rapids,

MI: Wm. B. Eerdmans

1

22

proto-feminist

McPherson’s voice

has come to be seen as a

pioneer

woman in

ministry,

a sort of

intent on

forging

ahead to find fulfillment

despite cultural obstacles.

has been

women-especially Pentecostals-seeking

well as

by

feminist historians

rereading

valued, then, by modem

to locate their own voices as

the

past.

McPherson is

sometimes

proposed

as model and

mentor,

at least for some

aspects

of the task. A closer

look, however, suggests

that while

gender

is one

certainly

component

to the

meaning

of McPherson’s

story, gender

alone is not the best lens

through

which to

explore

McPherson’s voice. It seems to me that other

categories may yield

richer

insights

into McPherson’s s

contributions to American life.

female, gender

experience

While I agree that women’s lives often differ

profoundly

from

men’s, I do not think that it

necessarily

follows that “when the

subject

is

moves to the center of the

analysis.”‘

It is certainly vital to

acknowledge

the

ways

in which

gender

influences a woman’s

of life. At the same

time,

it is

important

to note that McPherson did not intend to

pave

the

way

for women in

ministry

or

and whether or not she did

(even

in her own

is

open

to

question.

Nor did she

intentionally speak

as a

religious leadership, organization)

woman on behalf of women.

way exploring

Another voice from the

1920s,

F. Scott

Fitzgerald, suggests

another

to render the

story

that

may

be a

helpful adjunct

to

gender

for

McPherson’s

appeal

in the American

religious

culture. It

may be that the most basic differentiation between

people

is not between male and female or between rich and

poor

but between the ill and the well. I

propose

that McPherson

spoke primarily

for the ill-the physically, mentally, spiritually

broken. Gender

categories

alone do not

illumine the

spiritual

dimensions of her career. What are the

of

suggesting

that for McPherson the most

profound differences were rooted in brokenness and wholeness rather than in

sufficiently implications

gender?

shaped by

three streams: the Ontario;

the Salvation

Army; Pentecostal

setting,

It is important to remember that McPherson’s

religious

outlook was

“cultural Protestantism” of southern

and

early

Pentecostalism. In the

Christ,

the same

yesterday

she moved with

people

who were

particularly intent on

achieving pure,

intense

religious experience-full possession by God. Early

Pentecostalism offered wholeness

through

the infusion of divine life: it

proffered

answers to

every

human

problem,

often

using

a reassuring

text from Hebrews 13:8″Jesus

and

today

and forever.” McPherson

adopted

these words as her

lifelong theme. What Jesus had once

done,

he could be

expected

Wholeness

again-anytime, anywhere.

was available

to do through

2 Sarah Alpern, ed., The Challenge of Feminist Biography (Urbana, IL: of Illinois

University

Press, 1992), 7.

2

23

immediate, unmediated, pristine

encounter with the divine. The

startling simplicity

of it all made her

message

seem

practical,

accessible and relevant. Hers was the well-known either/or

message

of sawdust trail evangelism,

with God and Satan

facing

each other and

people sides,

and it coincided

neatly

with the

taking

ebullient cultural mood of the post

World-War I years.

This

appeal

to the broken set McPherson

apart

from other evangelists

and

gave

her a potentially vast forum. McPherson

spoke

to and for

people

with different kinds of

physical

needs. First and most obvious were those who were

physically

ill. Americans

expected

their evangelists

to call sinners to

repentance,

but in the 1920s

they

had relatively

little

experience

with those who invited the sick to come for healing.

Stretcher

days

became features of McPherson’s

city-wide campaigns everywhere.

She

always

insisted that she had no

healing power,

that God did the

healing,

but the

people

flocked to her in astonishing numbers, desperate people,

sometimes

traveling

for

days

to sit in her

meetings

and

hope

for her

prayers.

She

responded

with all of the

physical strength

she

had, anointing

each one with oil on the forehead in the

sign

of the

cross,

and

praying.

Ministers of

every denomination

joined

her on the

platform

with their own bottles of

oil,

and still they could not handle the thousands who came.

In the

years

of her tent

campaigns,

in

every city

McPherson’s

huge meeting

tent functioned as the center of a small tent

community.

There were tents for those on

stretchers,

access areas for the

ill, special services for those on crutches or on

stretchers, provisions

for

feeding and

housing

those who came. Those most ravished

by

disease were kept apart

if

they

wished: McPherson and her associates

prayed

for them in a

special

tent

where,

she

said, they

would not be

objects

of curiosity

or

subject

to embarrassment. When she used auditoriums-as in Denver or in San

Diego-the press

of the multitudes of sick

people drove her to outdoor mass

rallies,

where she could better handle the long healing

lines. In

1921,

for

example, police

estimated that

fully

half the

population

of San

Diego jammed

Balboa Park for two

days

of healing meetings

that involved the

cooperation

of most of the

city’s Protestant ministers. Whether or not

healings

occurred was not

always the

point:

the

press

noted that McPherson

brightened

the

days

of the desperately

ill and that

they

seemed to be

benefit,

even if

temporary, from her

prayers.

In

economically expanding

and

westward-moving post

World-War I America,

the sick were often

overlooked,

even

by

the churches. McPherson not

only

welcomed

them,

she invited

them,

and she offered them

hope. They responded

to her

personality-what they

identified as her warmth and

caring-as

well as to her

personal

testimonies of healing.

It had

happened

to

her;

it could

happen

to them.

They

3

24

mattered,

at least to her and to

God,

and in that affirmation of their dignity, they

found

hope.

McPherson

spoke secondly

for those who were broken

by

life’s experiences.

Her visits to the “dives” and dance halls in Winnipeg, her foray

into San

Diego’s boxing arena,

the

late-night

hours she

spent

in the red

light

districts of Denver all became

part

of the McPherson legend.

These visits were much more than

publicity gimmicks: they expressed part

of McPherson’s

personality.

When she made a midnight visit to Denver’s vice district in

1921,

for

example,

The Denver Post

noted with

approval

that she did not condemn

people,

or even

speak about sin.

Rather,

“to this

congregation

of the

abandoned,

Aimee McPherson

sang songs

of

hope

in which

they joined,

and

gave

to them the

promise

of new life if they would but be true to themselves.”‘ In such

settings,

she often

appealed through

music and

story

to cultural memories that revived

hope.

Broken women

sought

McPherson out for solace and advice. Her early experience

in the Salvation

Army provided

her with useful models for tireless and unreserved efforts

among

the destitute. McPherson sheltered abused women and

pregnant

teens in her home and her institutions, attempting

to heal

relationships

or to

help

women

gain

a new start in life. She went about that

part

of her work

quietly:

few knew the extent of her

availability

and involvement.

People

broken

by disasters like the Santa Barbara

earthquake and, later,

those made destitute

by

the

depression,

found in McPherson a

person

sensitive to human brokenness who

responded

with

hope

for wholeness. One could argue, then,

that her own

experience

of brokenness and her

message addressed to the broken sustained McPherson’s voice.

McPherson’s life

suggests insights

that

expand

our view of the landscape

and the context of American life. She

gave

voice to the hurts and

hopes

of her

contemporaries,

male and female. If one starts with brokenness and wholeness rather than with male and

female,

one has a considerably

broader context in which to work. Brokenness cuts across the

race,

class and

gender

and offers some

suggestive insights

into larger questions

of why and how

religious

movements flourish.

‘ Frances Wayne, “Healer Visits Denver Underworld to Seek Saving of Souls.” The Denver Post, 2 July 1921, 5.

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